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Content and Keyword Strategy

Overview

Content and Keyword Strategy

Publish pages that match what your customers search, grouped into topic clusters.

We map the questions your customers search, group them into topic clusters, and publish pages that answer them better than anyone else on page one.

Best for: Brands with a solid offer but thin blog and service pages, or content that is published without a keyword plan.

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What’s included

  • Keyword research and clustering
  • Hub-and-spoke content plans
  • SEO blog and landing page writing
  • Content refreshes for ranking pages

How we Deliver

1

Keyword research

Demand, intent, and difficulty for every topic in your market.

2

Cluster map

Hub-and-spoke plan that connects pages so authority flows to the pages that earn revenue.

3

Write and edit

Subject-checked articles and landing pages written for people first.

4

Refresh

We update pages that are close to ranking instead of only publishing new ones.

FAQ

Questions about Content and Keyword Strategy

Do you write the content?

Yes. Our writers and editors handle briefs, drafts, on-page SEO, and publishing. You approve before anything goes live.

How many articles do we need?

It depends on the gap between you and competitors. The audit gives a specific number, not a guess.

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Ready to grow your brand online?

Tell us where your website is today and where you want it to be. We will recommend the right mix of SEO, content, and links to get there.

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